DENVER -- Colfax Avenue, named after Sen. Schuyler Colfax in 1865, is one of the most famous streets in Colorado.
And sometimes, it’s the most infamous.
“It’s got, you know, its problems with crime at times, but it's also got great issues in terms of the businesses that are locating here and making this place a home,” said Frank Locantore, Colfax Business Improvement District Community director.
And every now and then, a home needs a face-lift.
“It’s important to make sure that everybody whether it's here on Colfax or elsewhere has a clean safe, friendly place to be,” he said.
They were looking for a sign and they found one. Actually it was a banner. From Grant Street to Josephine Street on Colfax, there are 164 banners attached to light posts, with the faces of folks who are a positive part of Colfax.
Like Denver police officer Snow White, (her real name). She has been working the Colfax beat for more than 20 years.
“The characters are interesting, and sometimes dangerous," she said.
Jonny Barber, entertainer and Elvis impersonator, has affection for the street once named Golden Street.
“My first gig in Denver was at the Lion’s Lair, and I just fell in love with the street," he said.
The holiday-themed banners donning smiling faces won’t change Colfax, but they will certainly add to the color.