DENVER -- It's Small Business Saturday, when mom and pop stores shine for the holidays. And hopes are high for small business owners in Colorado.
For large retail corporations, Black Friday is considered the busiest shopping day of the year. For smaller businesses, it's the next day.
Small Business Saturday is meant to draw attention to the small, local businesses that often suffer from Black Friday sales put on by the big national chains.
Denver Mayor Michael Hancock had a message of support Saturday.
Small businesses make up over 80% of all businesses in Denver & employ nearly half of the city’s workforce. When you #shoplocal and #shopsmall on #SmallBusinessSaturday, you're not just supporting that business - you’re supporting the entire community!
— Michael B. Hancock (@MayorHancock) November 25, 2017