Frontier Airlines offers $1 fares for one day only


Frontier Airlines

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.
Data pix.

DENVER -- Thanks to Frontier Airlines' latest promotion, you can buy a one-way ticket for one dollar.  That’s four quarters.  One-hundred pennies.

There are some fees attached, but the price remains right if you're ready to travel right away.

The one-day promotion is for a handful of cities with limited times.  But their offer is true.

One way, one buck.

“It can only be good for a company that’s really struggling.  It’s been struggling for years.  It’s struggling with it’s identity,” said professor of marketing Darrin Duber-Smith from Metropolitan State University of Denver.

Duber-Smith said the $1 flights are doing exactly what Frontier wants them to do.

“The way you get the attention of the media is to put something ridiculous like $1 and so now you’re getting all kinds of publicity," he said.

There is a $14 service charge each way so a round-trip ticket would cost $30.  That’s if, of course, you can find the time, availability and destination to your liking.

“I would probably fly somewhere like Cleveland," Duber-Smith said.


Most Read

Top Stories

More Home Page Top Stories