Amazon reveals list of Black Friday deals — and the sale starts this Friday

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SEATTLE — Amazon said Wednesday it will start offering its holiday deals on Nov. 20 — a week ahead of Black Friday.

But the e-commerce giant won’t be rolling out all the bargains at once. Instead, new deals will be offered as often as every five minutes for eight days starting Friday.

On Thanksgiving and Black Friday, shoppers will be able to access 10 additional “Deals of the Day.”

As part of the sale, Amazon is pushing consumers to use its mobile app and Prime service. More than 150 “Lightning Deals” will be available only on mobile, and prime members will get access to many deals 30 minutes before the general public. Prime costs $99 per year.

“Last year, total holiday sales from the Amazon Mobile Shopping App doubled in the U.S. and Black Friday had the most rapid growth in mobile shopping,” Amazon said in a news release.

This year, the company is also offering a “Watch A Deal” service that will notify customers when a chosen product goes on sale.

Here are the deals Amazon will offer between Nov. 20 and Black Friday:


    • Kindle Paperwhite, $99.99
    • $30 off Kindle and Kindle for Kids Bundle
    • Fire, $34.99
    • Fire Kids Edition, $84.99
    • $25 off Amazon Fire TV
    • $15 off Amazon Fire TV Stick and Amazon Fire TV Stick with Voice Remote
    • Up to 45 percent off select Samsung and LG TVs, including Samsung 32-inch 1080p LED TV for $177.99, LG 49-inch 1080p LED TV for less than $370, and Samsung 75-inch 1080p Smart LED TV for less than$2,000
    • Top-selling 60-inch 4K LED TV, $799.99
    • TCL 55-inch Roku Smart LED TV, $348
    • Hisense 55-inch 4K Smart LED TV, $448 (App Only Deal)
    • 50-inch 1080p LED TV, $149.99 (App Only Deal)
    • 40-inch 1080p LED TV, $145
    • TCL 32-inch Roku Smart LED TV, $125
    • 32-inch LED TV, $75
    • Acer Home Theater Projector, $299.99
    • VIZIO 38-inch 2.1 Home Theater Sound Bar, $79.99
    • $49 off SONOS 2-Room Streaming Music Starter Set
    • Save 40 percent on Polk Audio Omni S2 Wireless Speaker
    • Up to 25 percent off Denon HEOS 1 Wireless Speakers
    • 50 percent off Sony Extra Bass Bluetooth Headphones
    • Save more than 50 percent on Sennheiser HD 598 Special Edition Over-Ear Headphones in Black (Amazon Exclusive)
    • More than 50 percent off top-selling point-and-shoot camera
    • Jawbone UP3, $99
    • Save $100 on an Intel-Powered Dell 2-in-1 Laptop
    • ASUS 15-inch laptop, $129
    • Up to 40 percent off select Acer desktops, monitors, chromebooks, and tablets
    • Save more than 20 percent on select Samsung Galaxy Tablets
    • Save up to 70 percent on select SanDisk memory cards and USB flash drives
    • Top-selling mobile printer for less than $100

Baby, toys and pets

    • Save 30 percent or more on select Graco Car Seats and Strollers
    • Up to 60 percent off select Disney apparel, toys, and more
    • Save 50 percent on select best-selling wooden preschool toys
    • 40 percent off select Fisher-Price Musical Instruments
    • Up to 50 percent off select toys from favorite brands like Barbie, Hot Wheels, Fisher-Price, and more
    • Save 50 percent on select construction toys from K’NEX, Lincoln Logs, and Tinkertoys
    • Up to 50 percent off select Lionel Train Sets, including Polar Express
    • 50 percent off select wearable technology products and robotic toys for kids
    • 45 percent off UDI R/C Falcon Drone with HD Camera
    • LEGO Star Wars Stormtrooper Figurine Alarm Clock, $15.99
    • Up to 60 percent off select Nylabone dog treats and chew toys
    • Save more than 50 percent on select Outward Hound dog toys
    • Up to 50 percent off select PetSafe pet products

Home and kitchen

    • Save $50 on Samsung SmartThings Home Monitoring Kit
    • Save up to $200 on select Dyson vacuums
    • Save 40 percent on Silhouette Cameo Starter Bundle
    • $25 off with select DEWALT purchases of $100 or more
    • $20 off select orders of $100 or more in Porter-Cable tools
    • DEWALT 18-Volt Compact Drill/Driver Kit with Two Batteries, $89
    • More than 45 percent off Miracle-Gro AeroGarden Ultra LED Indoor Garden with Gourmet Herb Seed Kit
    • Up to 60 percent off select products from FoodSaver, Oster, Krups, Nespresso, T-fal, Wilton, and more
    • More than 55 percent off select Imprint Cumulus Comfort Mats
    • More than 50 percent off select Instant Pot Programmable Pressure Cookers
    • Save up to 40 percent on select cookware from Circulon and Rachael Ray
    • More than 40 percent off Rabbit 6-Piece Wine Tool Kit
    • Save 20 percent on Soma Sustainable Carafe and Plant-Based Water Filter, available through the new Amazon Launchpad program for startups

Sports and travel

    • 34 percent off Skywalker 15-Feet Jump N’ Dunk Trampolines
    • Insta-Bed Raised Air Mattress with Never Flat Pump – Queen, $87.99
    • BARSKA Starwatcher 400x70mm Refractor Telescope, $49.50
    • 30 percent off Reebok Professional Deck Workout Bench
    • 25 percent off Nautilus T614 Treadmill
    • STIGA Triumph Table Tennis Table, $299.99
    • 25 percent off select Timbuk2 Command Messenger Bags
    • 25 percent off select Under Armour fleece
    • Adidas Originals Men’s Sport Essentials Tee, $19.99
    • Save up to 50 percent on select Adidas footwear for men, women, and kids
    • Save 70 percent or more on Samsonite Two-Piece Spinner Sets
    • Up to 45 percent off RV and camping supplies, including select products from Camco and Valterra
    • Up to 55 percent off select Automotive D-I-Y items

Fashion and beauty

    • Up to 70 percent off select clothing, shoes, accessories, jewelry, and watches for men, women, and kids
    • 30 percent off select clothing, shoes, accessories, jewelry, and watches with promotional code 30BLACKFRI
    • Up to 70 percent off select diamond jewelry gifts
    • Up to 50 percent off select luxury watches for women
    • Select Levi’s Jeans for men, $39.99 or less
    • 45 percent off select New Balance shoes for men, women, and kids
    • 50 percent off select Steve Madden shoes for men
    • 50 percent off select Steve Madden and Madden Girl shoes for women and kids
    • 50 percent off select Stride Rite shoes and more for kids
    • Select baby and kids’ coats, fleece, hats, and more, $14.99 or less
    • Save up to $30 on Oral Care, including Oral-B electric toothbrushes
    • Up to 25 percent off select skin care products, including Dove, Olay, and more

Books, music and video games

    • 80 percent off Transformers: The Covenant of Primus
    • Save more than 50 percent on Deathstroke Volume 1 Book and Mask Set
    • Save on more than 10 autographed CDs, including Kenny Rogers, Megadeth, and more (Amazon Exclusive)
    • Save 15 percent or more on select vinyl records
    • Save $20 on Need for Speed
    • Save $30 on Rock Band 4 Wireless Guitar Bundle
    • $50 off Xbox One Consoles
    • $50 off PlayStation 4 Uncharted Bundle
    • $25 off Metal Gear Solid V
    • Hundreds of PC download deals up to 70 percent off
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