DENVER -- Industry insiders are speculating that Denver has landed a coveted convention that will bring millions of dollars into the local economy.
The famed Outdoor Retailer Show is expected to announce a move from Salt Lake City to the Mile High City on Thursday.
Retailer shop leaders say the move is a big deal for Colorado. The convention, held twice a year, will likely call Denver home starting in January.
“When I think Colorado, I think outdoors,” Nick Nosewicz of Lenny’s Golf and Ski in Aurora said. “We can go hiking. We can go skiing. We can go golfing. It encompasses it all.”
Employees at Lenny’s Golf and Ski are excited for the likely move. Lenny’s, like many other retailers, depend on conventions to learn about the latest and greatest of outdoor products.
“All these vendors from different manufacturers [have] booths-- they’re spending a lot of money to get people drawn to their booth,” Nosewicz said.
The biannual gathering, likely to be held at the Colorado Convention Center, will bring together store owners and brands along with an estimated $45 million and thousands of attendees.
The Outdoor Retailer Show pulled out of Utah after environmental advocate backlash toward the state.
Outdoor enthusiasts are upset over Utah politics, and the state’s lack of support to designate and protect certain areas.
The convention is held in the winter and summer. Gov. Jhn Hickenlooper and Denver Mayor Michael Hancock are expected to officially announce the news Thursday during a news conference.