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Bitter cold temperatures at Winter Park not impacting sales

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WINTER PARK, Colo. -- If you go to a ski resort, you expect that it’s going to be cold. But have long-lasting, bitterly cold temperatures hurt sales at Colorado ski resorts? In short – no.

“Ski season is off to an amazing start,” Steve Hurlbert, Communications Director for Winter Park said.

Hurlbert says sales are up 120% compared to last year. On Tuesday of this week Winter Park even ran out of skis.

But for tourists, especially those from the south, the cold has been unexpected.

“Definitely bundling up, we are not used to this by any means,” Josh Reynolds, a skier visiting from Texas said.

“ I don't even know what the temperature is how cold is it right now?” Reynolds said with a laugh.

Winter Park officials remind all guests to wear extra clothing and to remember temperatures vary from different points on the mountain.

When FOX31 Reporter Joe St. George measured the thermometer at the bottom of the mountain it was 14 degrees, on the ski lift it was 9 and at the top of the mountain it was -1 degree.

Local skiers however told us the conditions are perfect – just remember to bundle up.

“It's not too bad, it's been worse,” Caroline Fish from Morrison said.