Perlmutter rolls out new ad starring Navy SEAL

DENVER – Democratic Congressman Ed Perlmutter’s campaign went up on the air with its first television ad of the cycle, a 30-second spot featuring a Navy SEAL and his wife.

They describe how Perlmutter helped make sure that Deanne Stodden had the necessary documents to travel immediately to Germany in 2007 after her husband, Chad Stodden, was shot in the chest in Iraq.

“We’re both Republicans, but Ed Perlmutter never asked us,” Chad says.

“It was something he could do, and he did it,” Deanne says. “He’s not a politician, he’s a person first.”

WATCH THE AD HERE

The ad follows the strategy Perlmutter used to cruise past Republican Ryan Frazier two years ago when the Democrat’s ads showed scenes of Perlmutter meeting with constituents at area grocery stores and also featured a few of them praising him as a “work horse, not a show horse”.

Despite 2010′s GOP wave, Perlmutter beat Fraizer by 11 points in a district that’s almost evenly split between Democrat and Republican voters.

This year, he’s being challenged by Joe Coors, the beer magnate whose personal wealth has enabled him to run numerous television ads early in the campaign cycle.